What is a BUZZcard?
BUZZcard is a video presentation produced and optimised for online and mobile marketing.
A BUZZcard is created with:
- a professional script
- professional voice recording
- music
- animation
- imagery – photos & video
- a re-usable “branding shell”
Fundamental to every BUZZcard video is the creation of an animated introduction and close that we call a “branding shell”. Why that’s important:
- Branding can create trust and an emotional attachment to your business, product or service.
- Developing or maintaining a strong brand helps make the purchasing decision easier.
- A strong brand can command a premium price and signals you want to build customer loyalty (repeat business).
BUZZcard is a purpose-built business system designed for leveraging business applications… corporate websites, mobile devices, strategic social networking and email communication.
A staggering 87% of US businesses surveyed last year were looking to add video or upgrading current video content.
One third of the traffic on the web is now video.
Adding video can increase the chance of appearing on the first page of Google search results by up to 53 times!
Why BUZZcard?
- Cost effective & flexible
- Business-specific solution; ideal for online marketing or mobile devices
- Effectively brand your message
- Use presenters creatively
- Leverage animation to explain concepts, data or trends
- BUZZcards are designed to work with or without sound
Uses…
Business video is fast becoming an essential business marketing tool. Just some of the ways to use your BUZZcard video:
- Website (BUZZcards help optimize search)
- Marketing material & emails
- Sales Presentations
- Mobile devices (iPod, iPad etc)
- Social media
How it’s Done…
Looking for an efficient, organised process to create quality business video? The search is over. You can be heavily involved, or delegate. Here are the basic steps:
- Listen to your business needs to establish the primary goal
- Design a Corporate Branding Shell
- Identify key concepts for the BUZZcard
- Develop the script & on screen message
- Identify suitable professional voice & music
- Provide clear storyboard visuals to demonstrate final product
- Produce & distribute the BUZZcard Video
